The Hidden Business Behind Phone Repairs | Servify | Tanvi Dessai | This is Business
Tanvi Raut Dessai heads to Mumbai to step inside Servify, the company quietly fixing the most broken part of our gadget obsession: what happens after you buy the device.
She traces how Servify built a global aftersales engine that sits behind brands like Apple and Samsung, stitching together underwriting, service centres, logistics, parts, call centres, and tech into one seamless claims journey.
(0:00) Intro
(1:27) The Origin Story
(2:11) The Spark Behind Servify
(3:17) Fixing the Repair Chaos
(3:56) How Servify Works
(5:18) Toughest Global Market
(6:36) Revenue Model
(7:50) Building Global Credibility
(9:26) Hardest Brand to Crack
(10:02) Shift to Subscriptions
(11:43) India’s Product Sh…
She traces how Servify built a global aftersales engine that sits behind brands like Apple and Samsung, stitching together underwriting, service centres, logistics, parts, call centres, and tech into one seamless claims journey.
(0:00) Intro
(1:27) The Origin Story
(2:11) The Spark Behind Servify
(3:17) Fixing the Repair Chaos
(3:56) How Servify Works
(5:18) Toughest Global Market
(6:36) Revenue Model
(7:50) Building Global Credibility
(9:26) Hardest Brand to Crack
(10:02) Shift to Subscriptions
(11:43) India’s Product Sh…
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